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E-COMMERCE SEO​

Ecommerce SEO
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e-commerce seo services
Grow Ecommerce Sales with SEO

E-commerce SEO Services

E-commerce websites are uniquely positioned to benefit more than virtually any other website from SEO. Simply put, virtually every website visitor has the potential to deliver revenue. Effective E-commerce SEO offers ongoing returns that aren’t possible in any other marketing solution. Our team of SEO expert consultants are seasoned professionals at maximizing your return on SEO month after month.

The Managed E-commerce SEO programs we provide are engineered to identify your website’s quickest path to ROI. We identify, through your analytics and our SEO tools, areas we can optimize and gain definitive placement on quickly and effectively. We strategize, implement, analyze, and report month after month so your e-commerce website can pay for its own SEO in profits month after month.

Programs that don’t restrict E-commerce SEO services covered monthly

E-commerce SEO Services:

Analysis/Monitoring

Backlink analysis, Bing Webmaster Tools install, browser compatibility testing, competitive citation analysis, competitor keyword research, Google Analytics install, Google goal and funnel tracking configuration and set up, Google Tag Manager install (if determine applicable), Infront real time ranking and KPI reporting, keyword analysis and recommendations, keyword baseline reports, keyword mapping and blueprint, malware, virus and link injections website audit, mobility compatibility testing, Search Console (webmaster Tools) Install, website deep

Local SEO

54 mobile, local, GEO directory submission and management, branded map installation, citation submission and management, Google My Business Set up, Google My Business verification, local schema installation, monthly listing update to directory listings, NAP Set up, optimization and management, Yahoo, and Bing Map Installation

Offsite SEO

Conversion Tracking, goal tracking, Google branded page, Google manual action resolution management, heat map analysis, link building/Social bookmarking, search engine submissions, social signals, targeted directory submissions, toxic link disavow, video annotations, video optimization

Onsite SEO

301 Redirects, anchor text optimization, browser caching optimization, canonicalization strategy and implementation, content delivery Network CDN- Cloudflare, CSS minify, database caching, duplicate content assessment and resolution, error resolution (302,404, 500), H1-H2-content optimization, hentr and h-atom creation and validation, image and text link "Title" optimization, image compression image optimization, interlinking, IP Canonicalization, Jscript compression, landing page creation and optimization, META Tag optimization, minor site content edits, mobile search optimization, monthly Press release distribution, Open graph assessment creation, and installation, page caching, product and category page optimization, redirect URL issues, trouble shooting and resolution, Robots.txt creation, and optimization, schema site analysis, creation and installation, semantic content strategy, site speed assessment, sitewide and subdomain optimization, social profile Schema, text/content optimization, Twitter card assessment, creation, and installation, video schema, W3 validation compliance and correction, XML Sitemap creation and installation
SEO Specialists reviewing reports
SEO Consultant reviewing progress

Benefits of our E-commerce SEO

Some of the benefits of trusting your e-commerce SEO to Elite SEO Consulting
No long term contract required
Dedicated SEO Specialist
Transparent communication and reporting
Customized SEO strategy

What are the most popular shopping cart softwares?

  • Shopify: A widely used e-commerce platform that allows users to create online stores with a variety of customizable templates and integrated payment processing options.

  • WooCommerce: An open-source plugin for WordPress that transforms a WordPress website into a fully functional online store, offering extensive customization options and a large community of developers.

  • Magento: A powerful e-commerce platform owned by Adobe, known for its flexibility and scalability, suitable for both small businesses and large enterprises.

  • BigCommerce: A robust e-commerce solution that provides a wide range of features, including multi-channel selling, SEO tools, and customizable templates, designed to help businesses grow online.

What is a good e-commerce conversion rate?

A good e-commerce conversion rate typically falls between 2% to 3%. However, this can vary widely depending on the industry, product type, and target audience. Some factors that can influence a good conversion rate include:

  1. Industry: Different industries have varying average conversion rates. For example, luxury goods might have lower conversion rates due to higher price points, while consumer electronics might see higher rates.

  2. Product Type: Items with a lower cost and frequent purchase cycle generally see higher conversion rates compared to high-cost, infrequent purchases.

  3. Target Audience: A highly targeted audience with specific needs or interests can lead to higher conversion rates.

  4. User Experience: A well-designed, user-friendly website that makes it easy for customers to find products and complete purchases can significantly improve conversion rates.

  5. Marketing Efforts: Effective marketing strategies, personalized offers, and retargeting campaigns can boost conversion rates.

While 2% to 3% is a common benchmark, businesses should continuously analyze their own data, compare it with industry standards, and strive for improvement by optimizing various aspects of their e-commerce site and marketing strategies.

What are the best keywords for my e-commerce site?

Selecting the best keywords for your e-commerce site involves a strategic approach to ensure you attract the right audience and drive relevant traffic. Here are some steps to identify the best keywords:

  1. Understand Your Audience:

    • Identify who your target customers are, their interests, needs, and search behaviors. This will help you tailor your keyword strategy to match their intent.

  2. Perform Keyword Research:

    • Use keyword research tools like Google Keyword Planner, SEMrush, Ahrefs, and Moz Keyword Explorer to find keywords relevant to your products. Look for keywords with high search volume and manageable competition.
    • Focus on a mix of short-tail keywords (e.g., "running shoes") and long-tail keywords (e.g., "best running shoes for flat feet") to capture a broader range of search queries.

  3. Analyze Competitor Keywords:

    • Study your competitors’ websites to see which keywords they are targeting. Tools like SEMrush and Ahrefs allow you to analyze competitors’ top-performing keywords.
    • Look for gaps in their keyword strategy where you can target less competitive, high-potential keywords.

  4. Consider Search Intent:

    • Identify the intent behind the keywords. Are users looking for information, comparing products, or ready to purchase? Focus on commercial and transactional keywords (e.g., "buy running shoes online," "cheap running shoes") for high conversion potential.

  5. Utilize Product-Specific Keywords:

    • Include specific keywords related to your products’ brand names, models, and features. For example, "Nike Air Max 2024," "waterproof hiking boots," or "organic cotton baby clothes."

  6. Leverage Seasonal and Trending Keywords:

    • Identify seasonal keywords that spike during certain times of the year (e.g., "Christmas gifts," "summer dresses") and trending keywords related to current events or popular culture.

  7. Optimize for Local SEO (if applicable):

    • If you have a local e-commerce presence, include local keywords (e.g., "running shoes in New York," "best hiking gear Los Angeles") to attract local customers.

  8. Monitor and Adjust:

    • Continuously monitor the performance of your keywords using analytics tools. Track metrics such as search rankings, organic traffic, and conversion rates.
    • Adjust your keyword strategy based on performance data, industry trends, and changes in search engine algorithms.

By following these steps and regularly refining your keyword strategy, you can identify the best keywords to drive targeted traffic and increase conversions for your e-commerce site.

Why is my website’s load speed important for SEO, and how can I improve it?

  • User Experience:

    • Faster websites provide a better user experience. Users are likely to abandon a website that takes too long to load, leading to higher bounce rates. Google uses bounce rates as a signal to determine the quality and relevance of a website.

  • Search Engine Rankings:

    • Google has explicitly stated that page speed is a ranking factor. Faster websites tend to rank higher in search engine results pages (SERPs), leading to increased visibility and traffic.

  • Mobile Optimization:

    • With the increasing use of mobile devices, Google’s mobile-first indexing means that the speed of your mobile site is critical. Slow mobile sites can negatively impact your rankings and user engagement.

  • Conversion Rates:

    • Faster load times improve conversion rates. A delay in page response can result in a significant decrease in conversions. Users are more likely to complete purchases on a fast, responsive site.
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Headquartered in Colorado Springs, Elite SEO Consulting is a client-focused digital agency dedicated to clients’ “return on investment.” We understand that the most successful SEO grows your company’s bottom line.
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