- service@eliteseoconsulting.com
- Colorado Springs, Colorado
Total Care Family Center, a family-owned and operated primary care clinic in Colorado Springs, had invested in SEO with another agency for over seven months before contacting us. Despite paying for a monthly SEO program and having a strong commitment to digital growth, they weren’t seeing results—no visibility in organic search beyond their brand name, minimal traffic, and zero patient appointments generated through their website.
Their situation was worse than just low rankings. Their site had only 21 indexed pages, a site speed score of 51, no backlinks or citations, and keyword cannibalization across their limited content. The blog was being updated once a month with low-impact content, and they had completely missed out on “near me” searches and AI-driven query visibility. After investing over $10,000 with no return, they turned to Elite SEO Consulting—and we got to work.
From the first conversation, our objective was clear: turn Total Care’s underperforming site into a patient-converting asset. That meant real local visibility, real keyword rankings, and real phone calls. But more than that, we aimed to deliver it fast—without increasing their budget. We took over at the same monthly rate they had been paying their previous agency, proving that strategy, not spend, is what drives results.
Our team designed a campaign focused on technical improvement, content expansion, local authority building, and conversion tracking. By prioritizing the most impactful actions, we were able to implement a plan that didn’t just increase rankings—it delivered booked appointments.
We began by untangling the site’s existing SEO problems. Our keyword portfolio and on-page SEO efforts eliminated overlapping content and clarified which pages should rank for which services, laying the groundwork for scalability.
Next, we built 44 new, service-specific pages that targeted high-intent local keywords. This was paired with a weekly blogging strategy powered by AI-assisted keyword analysis, ensuring every post addressed real search demand. From a technical standpoint, we boosted the site’s speed, cleaned up schema, and added MedicalOrganization markup to help Google better understand the site’s purpose and location.
We also rebuilt the local SEO foundation by creating citations, building backlinks, and optimizing the Google Business Profile to appear for “near me” searches and AI-powered results.
Key execution steps:
Full keyword portfolio + on-page SEO to eliminate cannibalization
44 new service-specific pages
AI-powered blog strategy targeting long-tail search terms
Site speed optimized from 51 to 81
Local schema and MedicalOrganization markup added
Citations and backlinks from 0 to 44
Google Business Profile fully rebuilt and optimized
By month four, Total Care Family Center had gone from a virtually invisible site to a search engine success story. Indexed pages skyrocketed from 21 to 233—but more importantly, the new pages were ranking and bringing in steady patient calls. Organic traffic rose by 227%, and Google Business Profile performance exploded: call volume rose from 2 to 48 per month on average, peaking at 138.
In local and AI search results, the clinic began appearing for competitive “near me” keywords in its zip code. And the site went from zero keywords in the top 10 to 61, with 14 #1 rankings for high-intent terms that matter. We didn’t just increase metrics—we transformed the business’s inbound patient flow.
With no change in budget and under four months of targeted execution, we helped Total Care Family Center go from SEO stagnation to dominating their local market. By combining deep keyword strategy, technical fixes, AI-enhanced content, and aggressive local optimization, we turned their website into a true business engine.
Most medical clinics can begin seeing meaningful SEO results within 3 to 6 months. In this case study, Total Care Family Center experienced a 227% increase in organic traffic and over 60 top 10 keyword rankings in under four months.
The most effective SEO strategies for healthcare clinics include creating individual service pages, optimizing for local "near me" searches, implementing medical schema markup, and building backlinks from trusted health-related sites and local directories.
Yes. With a targeted SEO campaign, medical clinics can drive more local traffic and increase appointment requests. In this case study, monthly calls from organic search increased from just 2 to over 138 within four months.
Many SEO agencies use one-size-fits-all packages that ignore local intent, cannibalize keywords, and fail to implement technical best practices. In this project, the client had no "near me" visibility, poor site speed, and zero backlinks until Elite SEO Consulting took over.
SEO delivers long-term ROI by turning your website into a lead-generating asset. In this example, Total Care Family Center went from 0 to 233 indexed pages and transformed their web presence into a consistent patient acquisition channel, without increasing their monthly budget.
Headquartered in Colorado Springs, Elite SEO Consulting is a client-focused Digital Marketing Agency dedicated to clients’ “return on investment.” We understand that the most successful SEO grows your company’s bottom line.
Subscribe to our newsletter to get our latest updates, promotions & news.
